Client: The Henry Jackson Society

Project: Promotional Booklet

The brief

The Henry Jackson Society is a think tank and policy-shaping force that fights for the principles and alliances which keep societies free – working across borders and party lines to combat extremism, advance democracy and real human rights, and make a stand in an increasingly uncertain world. Genium was approached to produce a promotional brochure that simply explained the organisation and the many issues on which they work.

What we did

We produced a distinctive brochure which explained the organisation and the many complex issues on which they work. Key issues were highlighted through strong imagery and iconography punctuated with eye catching facts and pull quotes.